Job Description
1-Develops the marketing plan for products to meet corporate goals for sales, profit achievement and growth.
2-Ensures effective implementation of marketing plans (monitor, control, revise) and strategy to achieve annual profitability objectives.
3- Plans and monitors marketing budgets.
4-Develops messaging, marketing initiatives and marketing materials.
5- Works closely with internal & external stakeholders to ensure integration and consistency of strategies, message and tactics, in addition to working to ensure timeliness of deliverables.
6- Assess the effectiveness of product strategies and monitor market
intelligence and competitors’ products.
7-Manages the launch of new products and line extensions, and life cycle management.
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